Some economic theories dictate that companies should set up close to their competitors. Why? If consumers want something specific, they will all head to a particular location knowing they will find what they are looking for.
This is exactly what sprang to my mind when spotting a restaurant along the Dhekelia road. My partner and I were all set to visit a particular restaurant when The Taj Mahal Indian caught our eye. It looked tempting but, do we stick with what we know and enjoy? Or, do we take a chance on somewhere new to us? We decided to give it a go. Taj Mahal is about a month away from its one year anniversary.
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